"This area is relatively laggard to other types of digital advertising. It's very hard to see attribution of how these audio campaigns perform and tying up how you know the performance and the campaign goals, how they're actually completed once thes
advertising (9)
"The main challenge we’re facing at the moment is how to come up with ways to exclude content that advertisers don’t want to appear against on digital advertising. Especially, we see a trend where advertisers want to avoid news that our readers want
"There’s always opportunities. The lack of 'something', less money, restrictions always make us as companies, also more creative, more innovative, more efficient. And these can be learnt from each other. That’s why international associations have im
"So, you know, the [advertising] industry will continue to deal with transparency, privacy, building a new infrastructure in the post-cookie environment, blurring of advertising and information. Building the new economy is critical, and there’s the
„So first, my advice for our [advertising] community is that let’s work together to help the world get out of the pandemic. Keep reenforcing social distancing, keep wearing masks, estabilish the safe behaviors until we get the vaccination.
Once this
