Kantar: Media & Me - Unlocking Audience Growth

The Headlines

Remember who’s boss: Growth strategies in the era of personalisation and SVOD

Don’t bite the hands that feed: Working with customer data to unlock growth

Keeping viewers loyal: Understanding and enhancing the viewer experience

Think outside your box: Growth through collaboration

Think beyond TV & Video measurement:​​​​​​​ Integrating your data for deeper understanding of audiences

 

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