When cross-platform/media measurement is challenged by walled gardens, the revenue gap is growing between the online platform and legacy media companies, there's a structural change happening and evidence suggests an imbalance in power between the '
When cross-platform/media measurement is challenged by walled gardens, the revenue gap is growing between the online platform and legacy media companies, there's a structural change happening and evidence suggests an imbalance in power between the '
SIGN IN/UP TO WATCH THE VIDEO
"The main question is who do we trust more: platforms, corporations or governments? And various cultures give different responses to this question.
In the European Union there is now a strong trend that states should tak