'It's officially time to shift the narrative from "cookieless" to privacy safe, durable, and innovative. - said Emily Proctor, Executive Director, Data & Technology Solutions at OMD USA, in a post reflecting on the latest news broke by Google on the deprecation of 3rd party cookie deprecation from Chrome.
As user consent becomes even more important, it means we're entering a new era of value exchange between end users and platforms. It's not clear how the Google announcement will work in practice, but marketers, publishers, and vendors can gain a competitive advantage by starting to prepare now for the new era in terms of what they can control.
However, figuring out what to offer your customers to get their consent on many things is a complex question at the intersection of marketing, business strategy, data protection, and tech innovation, which requires new approaches.
At the Q3 Global Leadership Club Roundtable, we'll have Emily Proctor as the keynote speaker to open the interactive, virtual knowledge exchange and networking of Mediaspace.global, the 'Most Engaging Tech & Media Sector Networking Platform 2023'.
This conversation is to put the value exchange and consent in strategic perspectives for leaders in media, marketing, tech, and regulation. After the keynote, we'll have a facilitated high-level discussion on how C-level decision-makers must prepare for changes in 2024 and beyond.
The virtual roundtable is under Chatham House Rules for a deeper and more informal knowledge exchange. The number of virtual seats is limited for a quality conversation.
Programme
- Welcome by Kinga Incze, Media expert, Founder & CEO of Mediaspace.global
- Keynote speech by Emily Proctor, Executive Director, Data & Technology Solutions at OMD USA
- Member-to-member conversation
- Networking
How to join this session?
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- Sign up for Mediaspace.global here.
- If you're a Leadership Club member, just book your seat on this page.
- If you're not a premium member yet, find more details about the Leadership Club membership here.
- To purchase your ticket on Eventbrite, please write kinga.incze@mediaspace.global for an invite code.
Please note that only confirmed attendees can join our premium membership sessions so we can ensure you meet a great mix of professionals and decision-makers each time. We have limited virtual seats.
What our premium members say about Mediaspace Leadership Club
Who is Mediaspace.global Leadership Club for?
- For senior and ambitious professionals in media, marketing, tech and regulation and want to be part of 1000 premium members globally with a changemaker mindset
- Interested in being part of meaningful, high-level conversations about market and regulatory shifts
- Interested in further building your network outside your current circles
4 unique benefits of Mediaspace.global's Leadership Club
- The hottest topics at the intersection of media, adtech, market trends, regulation, and innovation. - The best way to stay ahead of the market.
- Independent platform. Mediaspace.global is an independent platform. You'll meet new views, innovative solutions, new perspectives that help your company thrive in this complex era.
- Unique format. Interactive format with limited seats under Chatham House Rules (behind closed doors, confidential meetups). - One of the best ways to exchange knowledge, and meet innovators and insiders are through our roundtable with limited seats. Quality conversations, debates; warm introductions, and high-level connections.
- Global network. Our online club sessions (with the same rules) can provide new opportunities and knowledge that you wouldn't find otherwise. It's a win-win from corporate reputation and individual thought leadership perspectives.
Looking forward to meeting you soon,
Kinga Incze Founder & CEO, Hamish Sandison Chairman, Phil McCauley Non-executive director of Mediaspace, operated by Whitereport Global Limited.
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