Whilst most the world is struggling with the impacts of COVID19, the big tech giants continue to thrive.

Over the past few days results from Alphabet, which owns Google, Apple, Facebook and Amazon (the 'GAFA' group) show how well they've all been doing in times of a crisis. 

Google and Facebook are both almost solely dependent on advertising revenue. With companies cutting their marketing budgets, it would be expected that this would be a challenging time for them.

Alphabet chief executive Sundar Pichai did talk of "a significant and sudden slowdown in ad revenue" in March - but shares great after the company suggested that slowdown might already be improving.

"Facebook also reported that the virus was having some impact on its advertising business, but again it was a case of revenues growing more slowly over the quarter, rather than the frightening plunge experienced by old media businesses like newspapers and commercial broadcasters."

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