Remember when the cookie age started? Guessing who really saw your ad was finally done. You no longer had to wonder whether you reached that specific target group or not. Targeted advertising lived up to its name. And now… well… what now?
Because the cookie is about to be deleted. But why actually? And do all the cookies really go back into the jar? How will we be filling in targeted advertising? We have briefly summarized it for you in a video.
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