This week, the Association of National Advertisers (ANA) released a mind-blowing report on ad fraud. For years I've been saying that ad fraud is way larger than anyone knew. This report confirmed my belief.
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'In today’s ExchangeWire news digest: COVID-19’s impact on the economy sees revenue guarantees to advertisers fall; Google has made clear that it won’t postpone killing off third-party cookies; and ANA announces a new Coronavirus Coalition to help ma
Bill Duggen sat down with ANA group executive vice president Bill Duggan in advance for a discussion.
Read the article on MediaVillage
The Commission has proposed today an ambitious reform of the digital space, a comprehensive set of new rules for all digital services, including social media, online market places, and other online platforms that operate in the European Union:…