There’s a new addition to Google’s plan for life after the third-party cookie: it’s called Topics, and it replaces one of the more controversial aspects of its original plan — Federated Learning of Cohorts.
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The Federated Learning of Cohorts (FLoC) is Google’s proposed mechanism to protect individuals from being identified by unscrupulous internet marketers, without taking away all the advantages of targeted advertising. However, the idea of lumping user
The Commission has proposed today an ambitious reform of the digital space, a comprehensive set of new rules for all digital services, including social media, online market places, and other online platforms that operate in the European Union:…
