Disruption in the digital advertising ecosystem and the need for greater supply chain transparency continues to be problematic for advertisers. In response to the industry’s need for greater productivity, less wastage and a future-facing solution fo
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'Takeaways
The impact of COVID-19 on the global media ecosystem is clear, forcing a rethink of campaign planning, media trading strategies, media processes and talent management.
Many advertisers have pushed the ‘pause’ button, cancelling activity or
The Commission has proposed today an ambitious reform of the digital space, a comprehensive set of new rules for all digital services, including social media, online market places, and other online platforms that operate in the European Union:…
