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IAB Europe in partnership with IAB France are pleased to announce the launch of a new joint initiative ‘The Post Third-Party Cookie Taskforce’. This follows on from IAB Europe’s recent release of ‘The Post Third-Party Cookie Era Guide, to prepare bra

While another crisis has threatened to disrupt the media market  Ring Publishing wants media companies to #BuildResilience.

They are offering a leading SaaS Publishing platform for free for 6 months to publishers committed to digital transformation t

France wants to launch its planned auction of 5G frequencies in September so that the fifth generation mobile network can be deployed by year-end, junior economy minister Agnes Pannier-Runacher said in remarks published on Friday.

In February, teleco

As out-of-home advertising continues to embrace new digital capabilities, the sector's trade body, Outsmart, and the IPA's outdoor specialists have announced the publication of a programmatic direct trading standard.
OpenDirect (OOH) builds on the IA

'U.K. broadcaster Channel 4 is looking for its in-house content shop to expand beyond linear programming.
4Studio spends most of its time creating promotional social content to drive tune-in for its TV shows. The rest of the time will be spent workin

Over the past few days, Nike, Ben & Jerry’s and L’Oreal are among some of the corporates that have taken a stand on racial injustice and police violence following on from the death of George Floyd. As protests about the brutality faced by black indiv

'For years, people have been building their own brands and businesses on Instagram—and in turn, have helped Instagram build its business. While the photo- and video-sharing service has happily helped those users monetize their followings, that’s larg

'Criteo on Wednesday launched a self-serve ad platform for its retail media network.
The platform connects demand from brands directly to supply from retailers across Criteo’s network, said Geoffroy Martin, EVP and GM of retail media at Criteo. Previ

'Sir Martin Sorrell's marcoms business S4Capital has acquired Latin American data and analytics consultancy Digodat and merged it with its programmatic media practice MightyHive. Terms of the deal have not been disclosed.

Founded in 2015 by Alan Dait

'In the approach to the launch of Facebook’s Libra payments ecosystem, a key subsidiary has been given a new name and a new look.
According to an announcement on Tuesday, Libra’s wallet provider Calibra has now been rebranded to Novi – a portmanteau

'Facebook's Workplace software, which lets corporate employees chat and make video calls, has increased the number of paid users in the past seven months to 5 million, representing a 67% jump.
The growth, announced Thursday, underscores increasing in

Ebiquity & FirmDecisions are delighted to be partnering again with ISBA for 2020 across a number of key areas. The first piece of work to emerge is a new Guide to Agency Contract Compliance Auditing created by FirmDecisions which, will help guide ISB

While cinemas have been closed for several weeks now, this has lead to questions about how we can safely enjoy forms of entertainment, while adhering to social distancing regulations. Enter – drive-in cinemas.
Vox Cinemas launched its newest concept

"TikTok says its U.S. operation doesn’t censor political content or take instructions from its parent company, the Chinese tech giant ByteDance. Company leaders extol the app as a platform free of the contentious content that has come to characterize

'Starting today, you’ll be able to browse and buy products directly from a business’ Facebook Page or Instagram profile.
Both Facebook and Instagram already supported a degree of e-commerce — for example, Facebook has its Marketplace and will likely

'There's a new commercial playbook in place at Jeff Bezos’s Washington Post since the lockdown evaporated its usual ad market, and it is built around brands showing their utility in the wider world.
Or, as the Post’s chief revenue officer Joy Robins

'Giphy is a massive video library, with hundreds of millions of daily users that share billions of GIFs, that generates revenue via branded content. Adding Facebook's ad sales and marketing firepower could be what transforms it from a popular service