By Dan Levy
Vice President, Ads & Business Products
During my dozen years at Facebook, I have focused on our single mission: Building meaningful connections between people and businesses. To achieve it, we had to get a few big things right: First,
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Trade Desk CEO Jeff Green discussed the digital ad buying software company’s move to launch Solimar, saying that the product was designed to help marketers do more with less in the age of connected TV.
Disruption in the digital advertising ecosystem and the need for greater supply chain transparency continues to be problematic for advertisers. In response to the industry’s need for greater productivity, less wastage and a future-facing solution fo
I began working with the media when I just entered my undergraduate life. The Daily Star, one of the biggest dailies, is where I started my journey. After a few months, I had the opportunity to be a Co-Founder at Torun, a youth content platform.
An ar
Since the COVID-19 crash, global equity markets have seen a strong recovery. The 100 biggest companies in the world were worth a record-breaking $31.7 trillion as of March 31 2021, up 48% year-over-year.
This year’s Reuters Institute Digital News Report finds that the demand for reliable, accurate news sources increased but publishers face increasing economic pressure.
act-checking is important for the health of our media systems. But fact-checking alone is not enough. Exposing audiences to debunks is crucial in helping sanitize major social platforms such as Facebook and TikTok, as false news still spreads rapidly
The study revealed that digital advertising grew digital advertising grew 6.3% in 2020 to €69bn. The positive growth figure comes after a challenging year with the impact of COVID-19. Typically, advertising markets react strongly to an economic downt
ViacomCBS expects advertising VOD service Pluto TV to reach more than $1 billion in revenue in 2022, CEO Bob Bakish told an investor conference on Monday.
Tech giant also announces updates to FaceTime and Wallet, capping a tense year for company, developers as virtual conference begins.
Online Nation is an annual report that looks at what people are doing online, how they are served by online content providers and platforms, and their attitudes to and experiences of using the internet.
Etsy, the New York-based marketplace where crafty creators and those interested in their styles can discover and buy those goods, today announced that it is acquiring Depop, a London-based marketplace targeting millennial and Gen Z consumers with a n
"The United States, Britain and other large, rich nations reached a landmark deal on Saturday to squeeze more money out of multinational companies such as Amazon and Google and reduce their incentive to shift profits to low-tax offshore havens.
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Personal care company Kimberly Clark has switched its consumer research efforts away from traditional focus groups to real-time social listening in order to be more clearly focused on customers and to ensure marketing messages address their concerns.
In this report, we take a closer look at the current advertising ecosystem, as well as examining how the industry is responding to the cookie challenge. We also ask industry leaders their opinion on the steps publishers can take, as well as which eme
Amazon is reportedly in talks to buy the historic MGM Studios for $9bn (£6.35bn).
MGM is one of Hollywood's most famous studios, with its Leo the Lion logo and an almost century-long history.
The sale would give the technology giant's Prime stre
The Commission has proposed today an ambitious reform of the digital space, a comprehensive set of new rules for all digital services, including social media, online market places, and other online platforms that operate in the European Union:…
